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How to Create a Sustainable Business Model

There are contentious issues about what constitutes a sustainable business model. However, the ability to maintain a steady level features in most definitions. In that regard, a business is sustainable if its methods can last over the long run. Although, that is still...

5 Essential Marketing Skills

Marketing is one of the essential entities in any business. To be successful, a marketer and a business must possess competency in the latest marketing concepts that guarantee a quick return on investment. To be effective, such a marketer needs to possess a great...